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The process of sending SMS which is related to marketing, offers of any product/services is known as bulk SMS. You can send bulk SMS via online dashboard/software. It’s simple to easy & cost effective method from any other marketing strategies. There are multiple helpful features in it; Like, uploading contact numbers in bulk via excel file/copy-paste, scheduling your messages, making groups of numbers, checking delivery reports of your campaigns etc.
Transactional - These are the SMS which are used to transmit vital or necessary information to the customers. Example banks use the transactional SMS for sending OTP related information. It is also used by e-commerce portals for sending order updates. These SMS are sent to both DND and non DND numbers.
Promotional - These SMS are basically used for marketing purposes. Companies used to send promotional offers to their customers. These SMS can only be sent to non DND numbers within a time frame of 9 am to 9 pm.
Bulk SMS is the best way to promote your brand. Almost all kinds of companies from startups to gaint companies are preferring bulk SMS for marketing.
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